This post is a departure from the usual security focus, but I justify its inclusion as being a blog post about blogging for beginning bloggers. This is, after all, early days for me in the blogging world and I know that many people who read blogs are stimulated to consider starting their own, often without careful consideration of where they want to go with it.
While I’ve long been aware of their potential, I admit I have come to blogging quite late compared to many others in my industry. The intent to start a blog has been there for a long time but I kept allowing other projects to take precedence. With the benefit of hindsight that was probably not a wise decision.
Then, having made a start, I found myself faced with a somewhat daunting learning process. Not that creating a blog is all that difficult. Quite the contrary in fact — it’s dead easy. There are a number of services that will allow you to have a blog up and running in literally not much more than minutes.
But if you want your blog to “go somewhere”, to be widely read and linked to, to be well regarded and well rated by the search engines, that’s not so easy. In fact it’s a goal that continues to elude the vast majority of bloggers. Building “future success” into your blog requires research, preparation and the accumulation of quite a bit of specialist knowledge.
These are the things I should have known before I started, had I been astute enough to carefully think through the whole purpose of having a blog and the processes by which it might be created. But unfortunately for me, and in common with most others who start on this path, realisation and appreciation of the “hidden agenda” didn’t hit home until I was already some way down the wrong path.
The more mistakes I made, the more I learned from those mistakes, the more I realised what a very significant and time-consuming task it was going to be to build an authoritative site around the blog format.
Anyway, just as I was beginning to despair of ever having the time to research, learn and develop as it should be done, I discovered a gentleman named Jack Humphrey.
Jack caught my attention because he was described as a leading blogging expert and a social marketing wizard. Clearly this guy had whatI needed, and my hopes were really boosted when I discovered that Jack Humphrey has devoted a large slice of his professional life to building a resource to teach others the skills in which he is widely acknowledged as a world leader.
Still, despite his impressive credentials, I’ve been around too long to tumble for a well written sales speil without doing a lot of research. Long story short, nowhere could I find a blogging resource to even come close to Jack Humphrey’s Blog Success website (formerly known as the Authority Site Centre).
So, without further ado, here are my tips for aspiring or new bloggers, or even those who may have been running a blog for a while without a lot of success:
- Follow this link and read the page to get an idea of how you can benefit from an association with Jack’s Blog Success training site.
- From this link you’ll learn a little more about Jack Humphrey and why you should make him your blogging mentor.
- Now browse Jack’s blog “The Friday Traffic Report” for a wealth of useful blog-info.
- And finally, but most important of all, download “The Authority Black Book” by Jack Humphrey — one of the best guides on social marketing ever, and it’s free for the taking.
Those are the steps that led me to becoming a member of Blog Success, a decision which allowed me to not only clearly see the future for this fledgeling blog site, but the means by which it may become the authoritative resource that I intend. It’s early days yet and I’ve barely scratched the surface, but now I have a goal, a plan, a guide and the most extensive resource on blog development available anywhere at any price.
